We use two primary fonts at Eva. These fonts are used across all customer facing touch points
and internal documents to maintain consistency.
National 2 Narrow
This font is used predominantly as a headline.
ABCDEFGHIJLKMNOPQRSTUVWXYZ
abcdefghijlkmnopqrstuvwxyz
01234567890.
Founders Grotesk
This font is used predominantly as body copy, as a secondary/sub
heading or for button copy.
SUB HEADINGS
Sub headings are always capitalised
with increased letter spacing (usually 200px in XD)
ABCDEFGHIJLKMNOPQRSTUVWXYZ
abcdefghijlkmnopqrstuvwxyz
01234567890.
Examples
We found that most pillows lose their shape after
only a few minutes, trap heat or offer poor neck
support throughout the night & we wanted The
Eva Pillow to do better. We developed a custom
memory foam which conforms to your head
retains its shape without sacrificing the 'cloud
like' feeling you want from your pillow.
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Tone of Voice
